Our Recent Textbook Publications

INTEGRATED MARKETING COMMUNICATION

Author: Dr. S. Srividhya, Mr. Ramesh Paras Gupta, Dr. Srinivasan K, Prof. S. Ragothaman

ISBN: 978-81-964545-3-1

Published on: May 2024

Price: Rs. 700

INDIAN FINANCIAL SYSTEM

Author: Dr. J. Jerlin Violet, Dr. K. Ramprabha, Dr. C. Addlin Pooviga, Dr. G. Nagarajan

ISBN: 978-81-964545-4-8

Published on: January 2024

Price: Rs. 700

DIGITAL MARKETING

Author: Dr. NILIMA SINGH

ISBN: 978-81-964545-0-0

Published on: 10/09/2023

Price: Rs. 700

SERVICES MARKETING

Authors: Dr. P. BARANI KUMARI, Dr. SUNIL SAXENA, Dr. R. LAVANYA, Dr. C. MEERA

ISBN: 978-81-962564-9-4

Published on: 25/06/2023

Price: Rs. 800

MANAGEMENT ACCOUNTING

Authors: Dr. L. Sujatha, Dr. J. Anand, Mrs. A. Umadevi, Dr. M. Ganesan Alias Kanagaraj

ISBN: 978-81-962564-7-0

Published on: 5/06/2023

Price: Rs. 800

RESEARCH METHODS IN BUSINESS

Authors: Mr. K.Murugan, Dr. V. Muthukumar, Ms. Ilakkiya. T, Dr. V. Selvakumar

ISBN: 978-81-962564-8-7

Published on: 5/06/2023

Price: Rs. 600

MARKETING MANAGEMENT

Authors: Dr. Dilshad Begum, Dr. Neha Verma, Ms. Deeksha Srinivasa, Mr. Ramesh Paras Gupta

ISBN: 978-81-962564-6-3

Published on: 5/06/2023

Price: Rs. 800

BUSINESS RESEARCH METHODS

Authors: Dr. Shireesha Devraj, Dr. Usman Mohideen K S, Prof. Dr. Kosga Yagapparaj, Ph.D, Dr. S. N. Arjun Kumar

ISBN: 978-81-962564-5-6

Published on: 31/05/2023

Price: Rs. 800

ADVANCED FINANCIAL MANAGEMENT

Authors: Dr. D. Sathya Prasath Kumar, Dr. Dilshad Begum, Dr. S. Balaji Naik, Dr. Jayaram Kanzal

ISBN:978-81-962564-4-9

Published on: 31/05/2023

Price: Rs. 800

COST ACCOUNTING

Authors: Dr. Pradeep Kumar Aggarwal, Prof. (Dr.) A. Suryanarayana, Dr. Vishwanath Kokkonda , Ms. M. Padmapriya

ISBN:978-81-962564-3-2

Published on: 25/05/2023

Price: Rs. 700

DOWN FOR THE COUNT: THE UNDERREPRESENTATION OF WOMEN IN KERALA TECH INDUSTRY

Authors: Dr. SRUTHI VIJAYAKRISHNAN

ISBN: 978-81-962564-2-5

Published on: 15/05/2023

Price: Rs. 700

MANAGEMENT CONCEPTS AND ORGANIZATIONAL BEHAVIOR

Authors: Dr. Hameem Khan P , Dr. Gananath Khilla , Dr. A.S. Princy, Dr. R. Blessie Pathmu

ISBN: 978-81-962564-0-1

Published on: 20/04/2023

Price: Rs. 700

HUMAN RESOURCE MANAGEMENT

Authors: Dr. Jayaram Kanzal, T. Lilly Sandhya, Dr. Joby Jose, Prof. Kesavan R

ISBN: 978-81-959786-8-7

Published on: 15/03/2023

Price: Rs. 600

Innovative Financial Markets Instruments

Authors: Dr. D. Suthamathi, Dr. Yogesh Kumar Jain, Dr. G. Venkatesan & Ashutosh Singh

ISBN: 978-81-959786-7-0

Published on: 15/02/2023

Price: Rs. 700

PRINCIPLES OF MANAGEMENT AND PROFESSIONAL ETHICS

Authors: Dr.M.Sudha Paulin, Dr.M.John Britto , & Dr.J.Rani

ISBN: 978-81-959786-6-3

Published on: 10/02/2023

Price: Rs. 700

Financial Market Institutions and Instruments

Authors: Dr. A. Kanimozhi, PV. Ajitha , K. Neelavathi, & Dr. P. Parameswari

ISBN: 978-81-959786-5-6

Published on: 25/01/2023

Price: Rs. 600

CONCEPTS OF MANAGEMENT AND COMMUNICATION

Authors: Dr.V.R.Palanivelu, Dr.T Srividhya, S.Nandhini & K.S.Sowndharya

ISBN: 978-81-959786-4-9

Published on: 31/12/2022

Price: Rs. 500

Corporate Risk Management, Compliances and Ethics

Authors: Dr. P. Arul Prasad, Mr A. Albert Ravi, Dr. A. Stephen, & Dr. R. Ramesh

ISBN: 978-81-959786-3-2

Published on: 31/12/2022

Price: Rs. 600

Principles and Practices of Corporate Governance

Authors: Dr. G. Prabu, Dr. Anil Pande , PV. Ajitha & Ankita Nagra

ISBN: 978-81-959786-2-5

Published on: 31/12/2022

Price: Rs. 600

Business Economics

Authors: Dr. Anbu A, Dr. K.Semmalai, Dr. R.Ramesh & Dr. V.Kumaresan

ISBN: 978-81-959786-1-8

Published on: 31/12/2022

Price: Rs. 600

FINANCIAL STATEMENTS ANALYSIS

Authors: Dr.D.Shoba, Dr.Sivasankar.N, Dr.Pradeep Kumar Aggarwal, & Dr.Chandrakhanthan.J

ISBN: 978-81-959786-0-1

Published on: 30/11/2022

Price: Rs. 800

PRINCIPLES AND PRACTICES OF AUDITING

Authors: Dr. K.Muthukumar, Dr. S. Mary Sujatha, Dr. P. Arul Prasad & S. Nandhini

ISBN: 978-81-958752-9-0

Published on: 30/11/2022

Price: Rs. 800

FINANCIAL REPORTING AND ANALYSIS

Authors: Dr. Gajendran A , Dr. Anbu A, Dr. Muthukumar K and Dr. Devarajan G

ISBN: 978-81-958752-7-6

Published on: 25/11/2022

Price: Rs. 800

BUSINESS ETHICS AND CORPORATE GOVERNANCE

Authors: Dr. R.Sankar Ganesh, Dr. Kiruthiga V, Dr. T. Srividhya, and Ms. Violet Glady. P

ISBN: 978-81-958752-8-3

Published on: 30/11/2022

Price: Rs. 800

Security Analysis and Portfolio Management

Authors: Dr. R. Thamilselvan, Dr. D. Velumoni and Dr. A. Govindarajan

ISBN: 978-81-958752-5-2

Published on: 20/11/2022

Price: Rs. 800

Financial Management

Authors: Dr. A. Karthik, Mr. Joe Ebiston, Dr. A. Jayakumar, Dr.S.Lakshmi

ISBN: 978-81-958752-4-5

Published on: 05/11/2022

Price: Rs. 800

HUMAN RESOURCE MANAGEMENT - INDUSTRIAL RELATIONS

Authors: Somasundaram T, Ajai Abraham Thomas, Dr.Geethu Anna Mathew and Vinod Joseph George

ISBN: 978-81-958752-3-8

Published on: 31/10/2022

Price: Rs. 400

BUSINESS LAW

Authors: P. Easwaran, Dr. S. Sasi Kumar, Ch. Kavya, Dr. Deepti Prashant Lele

ISBN: 978-8195875214

Published on: 15/10/2022

Price: Rs. 700

BUSINESS ENVIRONMENT

Authors: Mrs. B.Priya, Mr. Dhanapal C, Dr. C. Senthil Kumar and Dr. V. Saillaja

ISBN: 978-8195875221

Published on: 15/10/2022

Price: Rs. 700

INVESTMENT ANALYSIS AND PORTFOLIO MANAGEMENT

Authors: Dr.P.Venkatesh, Dr. V.Dhayalan and Dr V.Selvakumar

ISBN: 978-81-958752-0-7

Published on: 25/10/2022

Price: Rs. 700

Entrepreneurship and start-up Management

Authors: Dr. D. Raindran, Dr. Moli Ghosh, Dr. S. Raja , Prof. Roshan Kisan Bonde

ISBN: 978-81-956844-7-2

Published on: 05/10/2022

Price: Rs. 600

BUSINESS ETHICS, CORPORATE SOCIAL RESPONSIBILITY AND GOVERNANCE

Authors: Dr. Debjani Guha Dr. M. Krishnamoorthi K. Murugan

ISBN: 978-81-956844-6-5

Published on: 25/08/2022

Price: Rs. 600

Business Management

Authors: Dr. R. Pavithra, Dr. K. Nageswari, Dr. V. Dheenadhayalan

ISBN: 978-81-956844-8-9

Published on: 05/10/2022

Price: Rs. 600

Business Communication

Authors: Dr. M.Umamaheswari, Dr.R.Umamaheswari, Dr.R.Arun, Ms.A.Monica

ISBN: 978-81-956844-9-6

Published on: 05/10/2022

Price: Rs. 600

Investment Management

Authors: Dr. Annie Stephen, Dr. Arockia Stalin G, Dr. Raju V

ISBN: 978-81-956844-5-8

Published on: 25/08/2022

Price: Rs. 600

Fundamentals of Financial Management

Authors: Dr. Ibha Rani, Dr. Aakash Kumar, Dr. K Kiran Kumar

ISBN: 978-81-956844-2-7

Published on: 26/08/2022

Price: Rs. 600

Fundamentals of Auditing

Authors: Dr. D. Vetrivelan., Dr. Srinivasan K., Dr. V. Dhayalan

ISBN: 978-81-956844-4-1

Published on: 10/08/2022

Price: Rs. 500

Fundamentals of Financial Accounting

Authors: Dr. S. Venkatesan., Dr. N. Mathan

ISBN: 978-81-956844-3-4

Published on: 10/08/2022

Price: Rs. 700